Wednesday, December 7, 2011
I agree with the central thesis of this article over a the Globe and Mail: crime targeting wireless devices is only going to increase over time. But I did take exception to this:
Young men between the ages of 18 and 31 are targets because of the large amount of time they spend online every week, said Ms. Hargrove, director of consumer solutions for Symantec.
Known as the “millennium males,” they spend more than 49 hours online a week, she said.
No they're not. Nobody in the history of ever calls this demographic the millenium males. According to Wikipedia, the term Generation X was coined by Robert Capa. For whatever reason, it stuck. Ms. Hargrove thought she smelled the opportunity to similarly shape the zeitgeist, when in fact she probably smelled something she should have scraped off the bottom of her shoe. I know I'm probably sounding petty, but this sort of manufactured reality is what gives us the Kardashians. Besides, the alliteration really bothered me.
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