Les Bonnes Choses

Go Me! Itsyerbirthday! Go Me! Itsyerbirthday!

I'm taking the evening off from writing serious brain business (partly because I attribute last night's writing up until my bedtime to my inability to sleep). As soon as I finish here, I'm going to watch the Season 2 finale of Game of Thrones, which ties in nicely with the House of Stark themed birthday cake I had at lunch. I was delighted, though the Starks haven't had very good luck in the book series, so I hope it doesn't bode ill.

Anyways, I wrote just the other day about the iPhone 5, which connects nicely to a story I just read online. In short: Samsung hired some brain trust to come up with a social media marketing campaign. Unsurprisingly, it backfired. I suppose everyone is entitled to make a living, but the only purpose of marketing is to convince you to buy crap you actually don't really need. Seriously. If we really needed it, we would've evolved to sprout it out of our heads or something. Given that my job description basically entails trying to figure out how people think (literally), I really have to wonder what sort of qualifications you have to have to be a marketer, and what sort of training they get. In particular, the fact that these people don't seem to have an intuition that nobody wants to feel like they are being manipulated does nothing to improve the regard in which I hold them. Incidentally, I read yesterday that the Samsung phone being advertised actually has better technical specs than does the iPhone 5. Just saying. Full disclosure: I own an iPhone 4 and an android tablet running Jellybean.

Hopefully Jellybean will give me an interesting segue for my next entry. I wonder what I'll do with that?